A full-day, hands-on workshop for women ready to stop planning and start building. You'll leave with a real business — researched, launched, and ready to grow.
I'm Misty Lackie — serial entrepreneur, strategist, and speaker with over two decades of experience building and scaling multiple businesses to millions in revenue. I've launched everything from ecommerce stores to SaaS products, and served over 70,000 customers nationwide.
My approach isn't theory. It's the exact repeatable system I've used myself — market discovery, lean validation, smart marketing, and automation — packaged into one transformative day built specifically for you and your idea.
You've been sitting on an idea for a service you could offer — coaching, consulting, creative work, freelancing, or anything you'd deliver directly to clients. You're ready to make it real.
You have a physical or digital product idea you want to bring to market. We'll validate it, research the opportunity, and launch it — together, in one day.
You're pre-launch and want to skip the guesswork. This workshop gives you a fully researched, data-backed plan — and then we execute it together that same day.
You've started but haven't found traction yet. We'll audit your direction, identify the gaps, and build momentum — with a custom packet created specifically for your business.
This is a working workshop, not a listening event. Every seat is earned through an application. You'll need to be ready to roll up your sleeves, make decisions, and do the work on the day. Women who attend are serious — and you should be too.
Every attendee receives a custom packet built specifically for their business idea — including market data, search volume, competition analysis, startup costs, and a step-by-step implementation plan. Then we get to work.
Before the day begins, Misty researches your idea and creates a personalized packet with real market data, search volume, competition landscape, and what it actually costs to start and grow.
We review your data together. Understand your market size, who your ideal customer is, and where the real revenue opportunity lives — based on facts, not guesswork.
Define your offer, your pricing, and how you'll stand out in a crowded market. We'll sharpen your positioning so your business is irresistible from day one.
Build a concrete, actionable plan for reaching your first customers — marketing channels, messaging, and a launch sequence you can execute immediately.
We don't just plan it — we launch it. By the end of the day, your business is live. You'll walk out with something real in the world, not a to-do list.
Learn the systems, automations, and growth levers Misty has used to scale multiple businesses past seven figures — all on a bootstrap budget.
Custom-built by Misty before the workshop. Includes market stats, search volume, competition data, startup costs, and a detailed implementation roadmap — all for your specific idea.
With only 20 women in the room, Misty works directly with you. This is not a lecture — it's a working session where you get real, individualized attention.
A complete, full-service lunch is provided mid-day so you can recharge, connect with other attendees, and keep the momentum going without breaking stride.
Celebrate the work. Two alcoholic drinks are included — perfect for toasting your launch at the end of a powerful day.
Stay fueled. Coffee, tea, and water are available throughout the entire workshop so you're energized from first session to last.
Hosted at the stunning Kimpton Canary Hotel in Santa Barbara — an inspiring, intimate setting worthy of the work you're about to do.
Misty is always looking for new ways to solve problems and make things work more efficiently. I have never seen her completely satisfied with any project — she constantly seeks ways to make it better.
There are plenty of developers who can write good code, and some who can visualize software. But very few are good at both. Misty is definitely one of them.
In one week, our project went from an idea to full-blown reality. What I appreciated most was Misty's flexibility and the thorough communication throughout the entire process.
This is a small, curated group of serious women. Submitting a short application ensures every seat is filled by someone committed to doing the work — and that you get the personalized attention you deserve.